Browsing Tag

Barceló Hotel Group

eventos en vivo vs publicidad
INSPIRATION

Live events vs Advertising campaigns

There is no doubt about the importance of marketing experiences as a tool for communication and sales, but there are many ways of achieving the business and strategic objectives of a company, and the key is knowing how to…

Congresos en Granada
VENUES

11 reasons to choose Granada as a MICE destination

If we were to do a ranking of the Spanish cities with the most to offer to the MICE segment, there is no doubt that Granada would be amongst the top rated. The city has many attractive reasons to…

Convención Punta Umbría
TRENDS VENUES

How to organise an unforgettable convention

There are many reasons why a company or department decides to organise an annual convention.  Generally, the aim is to show the company’s results, explain future strategies or even to look at new market trends. To do this, presentations…