Browsing Tag

Barceló Hotel Group

eventos en vivo vs publicidad
INSPIRATION

Live events vs Advertising campaigns

There is no doubt about the importance of marketing experiences as a tool for communication and sales, but there are many ways of achieving the business and strategic objectives of a company, and the key is knowing how to…

Congresos en Granada
VENUES

11 reasons to choose Granada as a MICE destination

If we were to do a ranking of the Spanish cities with the most to offer to the MICE segment, there is no doubt that Granada would be amongst the top rated. The city has many attractive reasons to…

Convención Punta Umbría
TRENDS VENUES

How to organise an unforgettable convention

There are many reasons why a company or department decides to organise an annual convention.  Generally, the aim is to show the company’s results, explain future strategies or even to look at new market trends. To do this, presentations…

Viaje MICE Barceló Montecastillo
TRENDS VENUES

Work hard, play hard: the new model for MICE trips

The spending on professional business trips will increase in 2017 motivated by an improvement in the economy, according to the first edition of the Barometer of Business Trips, issued by Brain Trust Consulting Services (CS). However, companies won’t spend…

event planner rock star
INSPIRATION TRENDS

How to become a “Rock Star” events planner

Anyone who works in events planning knows that the job of a Professional Events Organiser is wide-ranging and intense. As well as the creative side, you have to coordinate teams and suppliers; negotiate prices, contracts and conditions with the…