Browsing Tag

Congresses

eventos en vivo vs publicidad
INSPIRATION

Live events vs Advertising campaigns

There is no doubt about the importance of marketing experiences as a tool for communication and sales, but there are many ways of achieving the business and strategic objectives of a company, and the key is knowing how to…

Viaje MICE Barceló Montecastillo
TRENDS VENUES

Work hard, play hard: the new model for MICE trips

The spending on professional business trips will increase in 2017 motivated by an improvement in the economy, according to the first edition of the Barometer of Business Trips, issued by Brain Trust Consulting Services (CS). However, companies won’t spend…

event planner rock star
INSPIRATION TRENDS

How to become a “Rock Star” events planner

Anyone who works in events planning knows that the job of a Professional Events Organiser is wide-ranging and intense. As well as the creative side, you have to coordinate teams and suppliers; negotiate prices, contracts and conditions with the…

Barceló México Reforma
VENUES

Barceló Hotel Group lands in Mexico City

The chain, that already has 21 hotels in Mexico, has signed a purchase contract to acquire a 500 room 5 star hotel located on the famous and central Avenida Reforma. It is predicted that the Barceló México Reforma will…